The company had to undergo a rigorous audit to check that all its systems and procedures comply. There are various levels of award from bronze to silver to gold and the firm passed all the testing with flying colours to achieve the gold award.
Elderly and vulnerable customers are advised to deal with companies who are members of the British Healthcare Trades Association (BHTA). The code of conduct is endorsed by Trading Standards UK. It goes above and beyond consumer law obligations and sets a higher standard, showing consumers clearly that code members can be trusted. For example, high pressure selling techniques are banned under the scheme. BHTA members cannot cold call or mis-sell. Products may only be supplied where there is a genuine need. Any claims made about a product must be genuine and truthful and must not give rise to false expectations.
Katy Brown, Managing Director said ‘We take customer care extremely seriously. We will always make sure the product is right for the customer and that it does exactly what they expect it to do. We are a small family firm with plans to expand. Our shop is located in Stamford’s historic conservation area, so we feel part of the community. The audit was also useful in pointing out things we will need to continue to focus on as we grow.’